Managed artwork adaptation for the Johnnie Walker global ADV toolkit, translating master creative into landscape, portrait and extreme formats.
Maintained strict brand consistency and visual impact across varied aspect ratios, ensuring all assets were technically compliant and production-ready.
Adapted hero creative to multiple aspect ratios, carefully rebalancing composition, typography, and legal placement to preserve impact across landscape, portrait, and extreme formats while meeting strict production specifications.
Landscape
Portrait
Extreme Portrait
